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CRE SCALE - THE PREMIER CRE BROKER COACHING PROGRAM IN THE WORLD

GET READY TO MULTIPLY YOUR COMMERCIAL REAL ESTATE BROKERAGE INCOME.

LET's CREATE real growth IN YOUR BUSINESS—more income, more impact, and more freedom

4,100 CRE Clients Lives Transformed

TRUSTED BY BROKERS AND AGENTS FOR TOP CRE COMPANIES IN THE WORLD

IS THIS YOU?

IT'S TIME TO THINK BIGGER

Whenever you are reading this, where do you want to be this time next year?

Is making 10% or 20% more your goal?

It's time to THINK BIGGER. What if you were in a position to multiply your commission income? That might feel like a dream right now.

Especially if you're feeling "maxed out," juggling a million things, and wondering why scaling your business feels so elusive.

The truth is, this is how most CRE brokers feel. Even ones that have seen success, like you.

But in reality, there IS a path of real growth—more income, more impact, and more freedom in your schedule.

A reality where your business runs smoothly, you have a team that supports you, and income growth that doesn’t require you to work around the clock.

IS THIS YOU?

3 STRUGGLES FOR CRE BROKERS

How Do I Stop Living Deal To Deal?

How do I stop living deal to deal? Most CRE brokers CHASE deals, are DEPENDENT on one deal, and have no CONTROL over their pipeline.

Chase

Dependency

Opportunistic

Control

How Do I Make MORE Money, In LESS time?

Without having to sacrifice 70-80 hours per week.

Employee

Solopreneur

Team Leader

CEO

How Can I Become A Market Expert?

Most CRE brokers are invisible in the eyes of their ideal clients and lack the PRESENCE to dominate their market

Invisible

Commodity

Resource

Dominator

3 STRUGGLES

3 STRUGGLES FOR CRE BROKERS

How Do I Stop Living Deal To Deal?

Most CRE brokers CHASE deals, are DEPENDENT on one deal and have no CONTROL over their pipeline.

Chase

Dependency

Opportunistic

Control

How Do I Make MORE Money, In LESS time?

Most CRE Brokers spend their entire careers living on the TRANSACTION TREADMILL.

Employee

Solopreneur

Team Leader

CEO

How Can I Become A Market Expert?

Most CRE brokers are invisible in the eyes of their ideal clients and lack the PRESENCE to dominate their market.

Invisible

Commodity

Resource

Dominator

OUR GOAL

ULTIMATELY, OUR GOAL IS TO HELP YOU TO...

Generate Consistent Commissions

Optimize Your Operations

Develop Your Market Presence

OR IN OTHER WORDS...

TO TAKE YOU FROM "BELIEVER" TO "AUTHORITY"

Most CRE Brokers fall into the "believer" category. They're capable, but categorized as solopreneurs, are dependent on clients, and compete on commodities.

CRE SCALE

THE CRE SCALE PROGRAM

The Massimo Group's CRE Scale Program is our highest, most intimate level of coaching that's available to you.

This is the program where our coaching clients consistently outperform their CRE brokerage peers by 7X. This is the coaching program where last year, 1 out of 5 clients hit seven figures, and many for the first time.

This is for CRE brokers who have a proven track record, but want to take the next step and create a business that they thought was only obtainable in their wildest dreams.

This is a 3-year program, with a minimum 1-year commitment.  During this program, you will be immersed in coaching, content, and community to help you achieve your goals. Read on to see exactly what you get...

CRE SCALE

PERSONALIZED PERFORMANCE COACHING

THE MASSIMO MARGIN MAXIMIZER™

  • Semi-monthly, 1:1 live-video coaching sessions.

    With your personal Certified Massimo Group CRE Coach. Your coach will be vested in your success and will leverage their experience to guide you through our proven Massimo Methods.

  • Join a network of like-minded top-producing Commercial Real Estate Brokers who share insights, offer support, and celebrate each other’s wins.

    This exclusive community fosters collaboration and learning, connecting you with peers and Certifed Massimo CRE Coaches.

  • A Customized Curriculum from Massimo’s Group’s Proprietary Coaching Content Curriculum

    This is not a cookie-cutter program.  You and your coach will determine your path during your coaching program.  Once we complete our initial Launch module, the next step of your growth is where we both feel you will benefit the most.

CRE SCALE

ACCESS THE WORLD'S BEST CRE COACHING TEAM

Your Personal Certified Massimo CRE Broker Coach

You will be paired with one of our 35 coaches. Each Massimo coach is a thriving active broker who understands how to implement our Massimo Methods™ for exceptional results.

Founders Call with Rod Santomassimo

Connect Direct with Massimo Founder, Rod Santomassimo as he answers your questions and shares what he is working on to build his businesses.  

Office Hours with Massimo Coaches

Every week, you can hear from one of Massimo’s 35 Certified CRE coaches.  Get a different perspective on your business and hear what your top-performing peers are working on.

Weekly Specialty Call

With the Massimo Group Leadership Team.  Whether it’s marketing, leadership, operations or AI, learn from those running the Massimo Group

THE MASSIMO METHODS

Build The CRE Business And Life You Desire

LAUNCH

  • Why Worksheet

  • CEO Mindset

  • Historical Income

  • Your Pipeline

  • Inactive Client Exercise

  • Ramp Up

  • Massimo Action Plans (MAPs)

  • Business Plan

  • Intro to MM and Metrics

PRODUCTIVITY

  • Identify and Prioritize (IOR & Your Worth)

  • Allocate and Implement

  • Delegate

  • Implementation Check (Review and Pipeline)

PRESENCE

  • Presence Map

  • Personal

  • Physical

  • Digital

  • Calendar

  • Content Creator

  • Implementation & Pipeline Review, Map

PROSPECTING 1

  • Prospecting 1 Map

  • Avatar

  • Value Proposition

  • One-Line Value Proposition

  • Strategic Prospecting

  • Leveraging Your Database

  • Implementation & Pipeline Review, Map

PROSPECTING 2

  • Prospecting 2 Map

  • The Prospect Letter

  • Opening Statement Call

  • The 27-Second Pitch

  • The Prospect Call

  • Focus and Intro to Matrix

  • The Massimo Matrix / Your Playbook

  • Client Retention & Expansion

  • Implementation & Pipeline Review, Map

PROSPECTING 3

  • Prospecting 3 Map

  • Market Knowledge

  • Where to Get the Data

  • Price Objection Role-Play

  • Competition Roleplay

  • Implementation & Pipeline Review, Map

PROSPECTING 4

  • Prospecting 4 Map

  • Market Cycle Analysis

  • Enhancing Your Prospecting Tools

  • Discovery Meeting and Roleplay

  • Abstracting Tactics

  • Implementation & Pipeline Review, Map

REFERRALS

  • Building a Business Based on Client Retention and Referral

  • Relationship/Referral Cycle

  • The Psychology of the Referral

  • Referral Strategies and Tools

  • Implementation & Pipeline Review, Map

PRESENTATIONS 1

  • Presentations Map 1

  • Current Delivery/Intro to Winning Presentations

  • Revised Delivery/Introduce Meeting Planner

  • Review Meeting Planner

  • Closing Techniques

  • Implementation & Pipeline Review, Map

PRESENTATIONS 2 

  • Presentations Map 2

  • Presentation Strategy: Linking Discovery to Pitch

  • Presentation Details: Macro and Market

  • Presentation Details: Weaving Stories into Pitch

  • Presentation Details: Asking for the Business

SOLUTION CIRCLES

  • Solution Circles MAP

  • Solution Circles - Service Circle

  • Solution Circles - Experience Circle

  • Solution Circles - Results Circle

  • Solution Circles - Presentation/Pitch

  • Implementation Check, Review Pipeline, Scorecard and MAP

  • Solution Circles Module Completion Review

SOCIAL MEDIA

  • Social Media Map

  • LinkedIn

  • Twitter

  • You Tube

  • Implementation & Pipeline Review, Map

HIGHER FEES

  • Creating Containers

  • 3-Tier Commission Structure

  • Framing Your Offer

TEAM BUILDING

  • Team Building Map

  • Inventory of Responsibilities

  • Not to Do

  • First Job Description

  • First/Next Team Member

  • Team Operating Agreement

  • Implementation & Pipeline Review, Map

GUARANTEED

The CRE SCALE Program is backed by our Massimo Group CRE Results Guarantee.

MASSIMOBILE

PLUS, GET FULL ACCESS TO MASSIMOBILE

The only platform built for CRE Brokers. Included in your membership.

  • Mobile app to manage your CRE business.

  • Professional Business Activity Tracker

  • Automated Quarterly Progress Reports

  • Brokerage Business Bloodline and Reporting™

  • Pipeline to monitor the health of your business.

  • Scorecard to track your metrics.

  • Planning tools utilized by our top clients.

  • Access to the Massimobile community of brokers.

  • AI Roleplay Bot

  • AI Closing Bot

  • AI Virtual Coach Bot

  • AI Resource Library Bot

AI BOTS

GET ACCESS TO MASSIMO’S ADVANCED AI VAULT AND AI BOTS

Create prospecting and marketing materials in your voice and writing style that will resonate with your ideal client!

  • AI Authenticity - Ideal Client Bot

  • AI Prospecting Playbook Generator

  • AI White Paper Generator

  • AI Social Media Generator

CRE LAUNCH PROGRAM

ACCESS TO MASSIMO’S INDUSTRY LEADING, AI-INTEGRATED CRE LAUNCHER PLATFORM

As an active Massimo coaching client, you have exclusive access to Massimo’s CRE Launcher ™  platform, which is the CRE brokerage industry's first automated prospecting campaign and exclusive marketing platform.

Note, that CRE Scale coaching clients may use the CRE Launcher at a significantly discounted rate.

BONUSES

EXCLUSIVE BONUSES FOR CRE SCALE MEMBERS

  • AVA - Natural Behavior Assessment

  • Personal Massimo Member Concierge

  • Massimo Member Marketing

  • Monthly Executive Team Coaching Reviews

  • Monthly Coach Reviews

  • Customized Coaching Curriculum

  • Just In Time - Access to Your Personal Coach

  • Eligible For Discounts On Massimo Live Events

CRE SCALE

WHY CRE SCALE?

CRE SCALE

4,100 CRE Clients Lives Transformed

CRE Scale Program

"If you are not using the Massimo Group coaching system, you are leaving hundreds of thousands, if not millions, of dollars of commission income on the table.  You don’t know what you don’t know.  Get a Massimo coach today and start experiencing real commission growth." Bob Knakal, Founder BKREA, New York, NY

START MAKING MORE MONEY IS LESS TIME

Schedule Your Free Strategy Session Today

CRE SCALE

YOUR FOUR POSSIBLE FUTURES...

Will you continue to be a believer, who continues spinning their wheels, hoping for a moment of relief?

Or will you make the conscious and proactive decision to move up the ladder and become an authority who creates the business and life of your dreams?

The truth is, the gap between where you are and becoming an authority might seem wide, but it's as close as it is ever going to be. The first decision you need to make is whether you will allow us to help you jump lines, ride the curve, and become an authority figure.

CLIENT RESULTS

MASSIMO GROUP CLIENT RESULTS

* Results are from actual Massimo coaching clients

John Kourafas - Visintainer Group

Royce Duhrman - KW Commercial 

Parker Ksidakis - Kidder Matthews

John McClellan - SVN

JT Speros - Ackerman & Co

Bill Mears - Coldwell Banker Commercial

Sean Clark - Avison Young

Charlie Koen - Swisher Commercial

Troy Reimschisel - SVN

Heidi Addo - Michele Commercial Real Estate

Matt Cawley - National Multi-Family

Patrick Murray - Grant-Murray Real Estate, LLC

Scott Cullen - On Pace Partners

Adam Dunn - Berkadia

Emilee Collins - Pickett Sprouse Commercial Real Estate

Susan Goldstein - Michael Saunders and Company

Lauren Mastrogiacomo - Rise Pittsburgh

Dave Snehal - EXP Commercial

Eric Deems - Land Advisors Organization

Mike Porterfield - Tartan Properties Commercial

Bill Johnson - KW Commercial

Beau Taggart - Cushman & Wakefield

Ron Koenigsberg - American Investment Properties

Landon Williams - Cushman & Wakefield

Jeff Bennett - McColly Bennett Real Estate 
Greg Brownd - KW Commercial 


Paul Kelton - Matt O'Neal Real Estate  
Whitney Tharaldson - ELITE Member of the Year
Steven Rowe - N2B Member of the Year
Mason Fiascone - CRE Accelerator Member of the Year
Mark Bratton - ELITE Member of the Year
Bob Knakal - BKREA


Mike Milano - Colliers


Alex Ruggieri - SVN


Beau Beery - Beau Beery Multifamily Advisors
Allen Buchanan - SIOR, Lee & Associates
Brian Mulvaney - SIOR and CCIM


Andy Misiaveg - The Shopping Center Group
Tim Anderson - Royal Lepage Commerical
Jared Husman - The Katalyst Team
Katie McIntyre - Operation 22 Elite
Brian Bern - Franklin Street
Brian Holt - Southpace
Flo Meadows - NAI Latter & Blum
Mark Hay - KW Commercial
Richard Vaaler - Vaaler Commercial Real Estate 
Steve Kirby - Growth Corp 


Dennis Baker - Coldwell Banker Commercial The Legacy Group  
Carmine Padula - Carmine Padula Multifamily 
Adam Collins - MGA, Inc


Brett Visintainer - Visintainer Group  


Tom McCormick -  Cushman & Wakefield
Josh Weiner  - KLNB Commercial 


Steve Lyon  - SVN | Walt Arnold Commercial  
Jeff Bennett -  McColly Bennett Commercial Advantage
Deniz Senyurt  -  Coldwell Banker Commercial
Rob Nielson  - JLL  


John Bell -  Transwestern


Reid Bennett  -  SVN | Chicago Commercial
Rob Ellsworth  - SVN | Retter & Company  
Chris Storm - Sable Realty 


John Hardin - Shannon Waltchack 


Ryan Rodriguez  - Colliers


Chris Destino - Lee & Associates 



Stephanie Maye - Maven Commercial Real Estate


Landan Dory  - Partners Real Estate 

 


Rich Antczak - Newmark Phoenix Realty Group


Mark Hanna - Hanna Solutions

 


Derrick Stricker  - Stricker CRE

  


Patrick O'Sullivan - Get Multi-Family


EARLY BIRD PRICING FOR A LIMITED TIME!

SAVE $250 BEFORE THE TIMER RUNS OUT...

EARLY BIRD PRICING ONLY AVAILABLE UNTIL 11:59 PM ON SEPTEMBER 12TH

Special MassimoCon Kickoff Event

Interested in learning more? 


Join us for our official MassimoCon Kickoff event on Thursday, September 12th, at noon Eastern. 


During this live Zoom event, Massimo Founder Rod Santomassimo will share details about the can’t-miss presentations and the extra goodies.


This is the one investment in your commercial real estate brokerage career in 2024 that you do not want to pass you by. 

HEAR WHAT PAST ATTENDEES ARE SAYING...

HEAR WHAT PAST ATTENDEES ARE SAYING...

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*These results are not typical*