SAVE $250 BEFORE THE TIMER RUNS OUT...
MASSIMO’S CRE START: The Fastest Path to Six Figures in CRE Brokerage
7 Spots Open | Limited to 20 CRE Agents, Next Cohort Starts in April 2026
If you’re a new commercial real estate agent or an established CRE agent still looking to break the six-figure mark, who wants to build real momentum, land real meetings, and create real income faster than 99% of your peers, then CRE START is where you begin.
This program is the exact foundational base we use to turn our more established coaching clients into productive, respected, and confident producers.
Some even graduate to one-to-one coaching—where our clients average 7x the income of the typical CRE agent… and 1 out of 5 earn 7-figure commissions.
One of our youngest brokers, Mason Fiasone, originally joined CRE START, moved up to our one-on-one CRE Scale program, and is now dominating his market in only his third year.
Now, here's what you get inside CRE Start
Phase 1: Clarity → Confidence → Consistency
Build a simple, actionable business plan for your first profitable year.
Define exactly who you should be calling—and why they should take your call.
Build your messaging: value prop, opening statements, emails, and voicemails.
Start prospecting with confidence and clarity
This is where CRE agents stop “guessing” and get a real system.
Your confidence changes. Your tone changes. Your results start to show up.
Phase 2: Conversations → Meetings → Early Wins
Implement the FOCUS Questioning Model to secure more exclusive meetings.
Learn how to shift from “commodity broker” to “trusted advisor.”
Start converting calls into real conversations that lead to real assignments.
Increase your daily productivity and structure—fewer wasted hours, better output.
Most CRE agents wander.
You’ll drive progress like a pro.
Phase 3: Prospects → Pipeline → Momentum
Create a robust pipeline of qualified prospects
Build a predictable weekly rhythm for prospecting and follow-up.
Establish a repeatable system for generating opportunities every month.
Join a community of brokers who keep you accountable and moving.
By this point, your skills have improved significantly.
You’re respected.
You’re confident.
You’re dangerous, in the best possible way.
THE PLAN (WHAT YOU GET)
Inside CRE START, you get immediate access to:
1. Business Planning Module
Your blueprint for income, activities, and the road to 6 figures.
2. Productivity Module
Build structure, habits, and systems so you get more done in less time — and actually enjoy the work/life balance every broker craves.
3. Avatar Module
Get crystal clear on your ideal prospect, what they care about, and why they’ll choose you.
4. Value Proposition Module
Craft compelling messaging for letters, emails, phone calls, and voicemails so you earn more conversations.
5. Opening Statement Workshop
Exactly how to articulate why a prospect should work with you instead of anyone else.
6. FOCUS Questioning System
Our 5-step approach to running powerful meetings that lead to exclusive assignments.
7. Prospecting Mastery
Know who to call, what to say, how to move the call to a meeting, and how to build a pipeline fast.
8. Market Knowledge
Start tracking your market like the pros and immediately differentiate yourself from both your new-to-business and seasoned veteran peers.
BONUSES (Faster, Easier, Better)
1. Weekly Coaching Sessions Every Month
Ask questions. Get feedback. Stay accountable. Our Certified Massimo Coaches are focused on helping you get off to a great start.
2. Massimobile ™ Platform & Tools
We offer our cloud-based accountability system along with business-building tools to enhance our services.
3. Full Webinar Library (400+ Trainings)
Prospecting, presence, presentations, team building, CRMs, time, productivity—everything.
4. AI Resource Coach
Ask a question → Our AI references the library → Sends you directly to the resource with your answer.
5. Virtual Book Coach
Access to my five bestselling books, indexed by AI so you can get instant guidance.
6. AI Role Play
Practice prospect calls 24/7. Build confidence and skill without needing a human partner.
7. CRE START Community Forum
Ask questions, share wins, and learn from other brokers walking the same path.
THE EXPERIENCE
"I was looking for a program to help me start my career strong and fast. The Massimo platform from the Massimo Group gave me the tools and support I needed to do just that." David Gellner – Kidder Mathews
Since enrolling in our program 10 years ago, David has successfully completed over 150 investment sale transactions totaling more than $500,000,000. He is consistently one of Washington's most active commercial
investment sales brokers.
"Unfortunately, the commercial real estate business does not come with a manual. Thankfully, there is the program by the Massimo Group. It is a great solution for those breaking into commercial real estate" Ryan Murray – NAI
CIR
Since Ryan joined the program 10 years ago, he has sold over $50 million in commercial real estate in the central Pennsylvania area.
"So many new-to-business folks don’t make it in the first years of commercial real estate. I owe my Massimo Coaches and the Massimo Group program for my current pipeline and success" Steven Rowe – SVN Toomey
Steven joined our program in 2021 and was ultimately honored with our CRE START member of the year. Steve currently runs a very successful multi-family investment sales process in the Gulf Coast.
OUR GUARANTEE (Simple & Fair)
Complete the entire 12-week program, including attending and engaging in the live sessions and completing the work we ask, and if you’re not:
Clearer
More confident
More consistent
And actively building a prospecting rhythm that works…
Then simply send us a note at the end of the program, and we will coach you again, at no cost, in our next CRE Start program.
No pressure. No awkward conversation.
THE INVESTMENT - COMMITMENT
$2,500 today
Alternatively, you can choose to pay $1,000 per month for three months.
This is the lowest-investment, highest-leverage way to get Massimo coaching—and the fastest way to build a real commercial brokerage business.
If the CRE Start program is not the right investment point for you at this time, we suggest you consider our Massimo Membership program.
This month-to-month coaching, no long-term obligation, low-cost program starts at just $99.00 a month. See Massimo Membership for more information.
WHY NOW?
We intentionally keep CRE START small to support every participant better.
We’re accepting nine more agents this cycle. Enrollment closes when we sell out.
After that, we start the next cohort and won’t reopen until the following month.
NEXT STEPS
If you’ve read this far, you already know the truth:
You don’t want to be an average CRE agent.
You don’t want to guess.
You don’t want to struggle.
And you certainly don’t want to waste the next 12 weeks doing what 90% of new and struggling CRE agents do: wandering, wondering, and waiting.
Let’s start the right way.
Click Below to Join CRE START
Commit to moving toward six figures at the lower investment point, and pay in full for the $2,500 CRE START coaching program by clicking the link below.
Commit to moving toward six figures at the lower investment point, and pay three monthly instalments of $1,000 for the CRE START coaching program by clicking the link below.
Welcome to your new chapter,
The Massimo Group
*Results from actual Massimo coaching clients. These results are not typical. Each client's background, experience, level of commitment, and market conditions significantly affect outcomes. The Massimo Group does not offer legal, tax, or investment advice. All information is for educational purposes only.
SAVE $250 BEFORE THE TIMER RUNS OUT...
Special MassimoCon Kickoff Event
Interested in learning more?
Join us for our official MassimoCon Kickoff event on Thursday, September 12th, at noon Eastern.
During this live Zoom event, Massimo Founder Rod Santomassimo will share details about the can’t-miss presentations and the extra goodies.
This is the one investment in your commercial real estate brokerage career in 2024 that you do not want to pass you by.
HEAR WHAT PAST ATTENDEES ARE SAYING...
HEAR WHAT PAST ATTENDEES ARE SAYING...
What We're Building Together
What We're Building Together
Our goal is simple: Get you off to a fast, structured start—building momentum, landing real meetings, and creating consistent income in your first profitable year in commercial real estate.
- A clear prospecting system—know who to call and exactly what to say
- Confidence on every call—no more winging it or wandering
- A pipeline that builds on itself—predictable rhythm, real results
And that's without years of trial-and-error or figuring it out alone.
Clarity, confidence & the six-figure foundation you need to build something real.
Why Massimo
The exact program that turns new brokers into confident producers.
CRE Start is the exact foundational program we use to turn new and early-career brokers into productive, respected, confident producers.
Some even graduate to our one-to-one CRE Scale program—where clients average 7x the income of the typical CRE agent, and 1 in 5 earn seven-figure commissions.
One of our youngest brokers, Mason Fiasone, started in CRE Start, moved up to CRE Scale, and is now dominating his market in only his third year.
David Gellner joined CRE Start over 10 years ago. Since then, he has completed 150+ investment sale transactions totaling more than $500,000,000—and is consistently one of Washington's most active commercial investment brokers.
This is the beginning of that kind of career. If you do the work.
Is This Right For You?
This Won't Work For You If You…
- Are already earning mid-to-high six figures or more in CRE (that's our CRE Accelerator or CRE Scale)
- Are in residential brokerage (we focus exclusively on commercial)
- Want motivation without operational change
- Are looking for a magic lead source or a quick fix
- Don't want accountability, structure or implementation
- Want a place to wander, wonder and wait
But If You…
- Are new to commercial real estate, or an established agent who still hasn't broken six figures
- Are tired of guessing—on who to call, what to say, and how to build a pipeline
- Want to build real momentum and land real meetings faster than your peers
- Are coachable, willing to implement, and ready to do the work
- Want to start—or restart—the right way
…this could be the program that changes the trajectory of your career. Just like it did for hundreds of brokers before you.
We'll do it with weekly live coaching sessions, a proven step-by-step curriculum, AI tools, and a community of brokers who keep you accountable and moving.
How It Works
The Plan is Simple
Phase 1: Clarity → Confidence → Consistency (Weeks 1–4)
Stop guessing. Get a real system.
You'll build:
- A simple, actionable business plan for your first profitable year
- Your ideal prospect profile—exactly who you should be calling, and why they'll take your call
- Your core messaging—value prop, opening statements, emails and voicemails that earn conversations
- Prospecting confidence—your tone changes, your results start to show up
Phase 1 result: You stop wandering. You start moving with a plan.
Phase 2: Conversations → Meetings → Early Wins (Weeks 5–8)
From commodity broker to trusted advisor.
You'll install:
- The FOCUS Questioning Model—secure more exclusive meetings with a proven 5-step approach
- Call-to-meeting conversion skills—turn prospecting conversations into real assignments
- Daily structure and productivity habits—fewer wasted hours, better output
Phase 2 result: Real conversations. Real meetings. Early wins.
Phase 3: Prospects → Pipeline → Momentum (Weeks 9–12)
Build something that compounds.
You'll create:
- A robust pipeline of qualified prospects you're actively working
- A predictable weekly rhythm for prospecting and follow-up
- A repeatable system for generating new opportunities every month
- A community of brokers who keep you accountable and moving forward
Phase 3 result: You're respected. You're confident. You're dangerous—in the best possible way.
What's Included
Everything you need to build a real commercial brokerage career.
- Weekly live coaching sessions with Certified Massimo Coaches—ask questions, get feedback, stay accountable
- Full 12-module Massimo Methods™ curriculum: Business Planning, Productivity, Avatar, Value Prop, Opening Statements, FOCUS Questioning, Prospecting Mastery, and Market Knowledge
- Massimobile™ Platform—cloud-based accountability system and business-building tools
- 400+ webinar library—prospecting, presence, presentations, CRMs, time, productivity and more
- AI Resource Coach—ask a question, get directed to the exact training that answers it
- AI Roleplay Bot—practice prospect calls 24/7, build confidence without needing a human partner
- Virtual Coach—AI-indexed access to five Massimo bestselling books for instant guidance
- CRE Start Community Forum—ask questions, share wins and learn from brokers on the same path
Three clients. Three proof points:
"I was looking for a program to help me start my career strong and fast. The Massimo platform gave me the tools and support I needed to do just that." — David Gellner, Kidder Mathews
"The commercial real estate business does not come with a manual. Thankfully, there is the Massimo Group program. It is a great solution for those breaking into commercial real estate." — Ryan Murray, NAI CIR
"So many new-to-business folks don't make it in the first years of CRE. I owe my Massimo Coaches for my current pipeline and success." — Steven Rowe, SVN Toomey
Click here to see scores of other client experiences. These clients, before they started with Massimo Coaching, were not smarter or better than you are today. They simply committed to a better future.
Our Promise To You
Our CRE Results Guarantee
We kick things off in May with your first live coaching session and immediate access to the full platform and curriculum.
Complete the entire 12-week program—attend all the live sessions and do the work we ask—and if you're not clearer, more confident, more consistent, and actively building a prospecting rhythm that works, we'll coach you again at no cost in our next CRE Start cohort.
There's no real risk to getting started, is there?
Not ready for CRE Start yet? Our Massimo Membership program starts at just $99/month—month-to-month, no long-term commitment. A great place to begin if you're still deciding.
It's A Small, Focused Group
It's A Small, Focused Group And We're Looking For The Right People
We keep CRE Start intentionally small—limited to 20 agents per cohort—so every participant gets real support and real results.
So if you…
- Are new to CRE or an established agent still chasing six figures
- Are tired of guessing and ready to get a real system
- Are coachable, willing to implement, and ready to do the work
- Want to build a pipeline and a career that compounds
- Don't want to waste the next 12 weeks wandering, wondering and waiting
The May 2026 cohort kicks off soon, and only 7 spots remain. If that sounds like you:
Step 3: We confirm your enrollment, lock in your May start date, and get you immediate platform access.
Welcome to your new chapter,
P.S. As soon as you enroll, you'll get immediate access to the Massimobile™ Platform—and our 400 piece resource library and AI bots.
P.P.S. If you skipped all the way to the end—this is exactly the habit that will keep you stuck. The brokers who break through fast are the ones who slow down, read everything, and commit to a system. Take 5 minutes and go back to the top. Your career depends on it.
MASSIMO GROUP CLIENT RESULTS
* Results are from actual Massimo coaching clients
Copyright 2026 - Massimo Group
We try to be respectful advertisers of platform requirements.
*These results are not typical*